Welcome to the latest and very easy to apply “YouTube Marketing 2018” Training, designed to take you by the hand and walk you through the process of getting the most out of YouTube in 2018, on behalf of your business.

I’m very excited to have you here, and I know that this will be very helpful for you.

This exclusive training will show you step-by-step, topic by topic, and tool by tool, what you need to know to dominate YouTube Marketing, in the easiest way possible, using the most effective tools and in the shortest time ever.

This training is comprised of 20 Chapters, ready to show you the latest YouTube Marketing strategies for 2018.

Well, it’s time for you to start getting the most out of YouTube Marketing in 2018, on behalf of your Business.

I know you’ll love this training.

Video marketing has been a growing trend for a few years now. We’ve been saying that video is where the web is going, and we weren’t wrong: ever since last year video traffic makes up at least 78% of online traffic, and estimates forecast that it will go up to 80% in 2020!

In fact, it’s been found that all online traffic after 5 PM is video traffic, and most of that traffic goes to the largest video streaming platforms around, particularly YouTube, which uses video traffic to generate revenue.

YouTube has massive amounts of traffic, viewers, and content. It is the second most visited website in the world, right after Google. There are currently over 1 billion people using the platform to upload and consume video content, with over 300 hours of video being uploaded every day to the site!

Now, it is well known by this point that YouTube generates revenue by way of digital advertising. By letting content creators upload content to the platform, it has created the perfect channel where businesses can put their adverts in front of a large audience. It is a win-win situation where businesses can get more exposure, and where YouTube and content creators can pocket their respective share of the advertising revenue.

But the truth is that ad revenue is not the only way of making money on YouTube, and advertising is not the only option for businesses that want to get more customers and more exposure.

In fact, YouTube marketing has not only become a great marketing tool because it allows marketers to upload unique content that is easy to share and consume, but also because it allows online and offline businesses to take advantage of video traffic to grow their presence.

This is because YouTube is the second largest search engine, and it can help marketers to improve any brand or business’ search engine optimization efforts.

That said, YouTube marketing is all about ranking your videos to help them reach the top spot in search results, both on YouTube and on Google. Once you are able to rank a video in the top listings you will be able to get, on average, a 34% increase in exposure.

That means that if you upload a video on YouTube to promote your business or brand and you are able to rank it on top, you will be able to generate more visitors to your website, or to your online store, or to your online events.

Also, more people will be able to learn about your brand simply by searching a few keywords on Google, and that will generate more customers for your business.

And that’s not counting countless other ways to make money out of your top-ranking videos, including growing your mailing lists, selling your digital products, promoting affiliate products, and so on!

Now, ranking a video is not easy, let alone ranking it on top, what with all the competition and oftentimes saturated niches. But with our advice you will be able to apply proven strategies that will help you to easily dominate YouTube Marketing, so allow us to grab you by the hand and show you how to do YouTube Marketing the right way today!

The first step in your YouTube Marketing journey is to create a branded channel for your business. A branded YouTube channel will allow you to use your brand’s name as the name of your channel, to manage editing permissions, and to offer your viewers a more customer-centric experience.

Getting Started

In order to create a branded YouTube channel you will need to have a Google account, and we are going to assume that you already have one. If you don’t, you’ll simply have to go to “Google.com” in your browser, and then to click on the “sign in” button. Then you’ll have to click on “create account” and to submit the sign-up info that you’ll be asked for.

If you already have an account, you will simply have to click on “sign in”, then to enter your Gmail username, then your password, and then to click on “next”.

Once you are logged in to your Google account you’ll have to go to “youtube.com” on your browser.

Once on YouTube’s homepage click on the profile icon located on the top-right corner, and then click on the “My Channel” option from the menu.

Creating A Branded Channel

Now click on the “Use a business or other name” link. Now enter the name of your brand or business in the “brand account name” field, and then click on the “create” button.

Customizing Your Branded Channel

Now that your branded channel has been created, it is time for you to customize and optimize it. Start by clicking on the “customize channel” button.

First upload your channel icon and your channel art. To upload your channel icon you will simply have to click on the “edit” button corresponding to the channel icon. Because your icon will be linked to a brand account, you will be redirected to the channel’s “Google Plus” account. Once there you will simply have to click on “upload photo”, then to select and double click on your icon image on your computer, and then to click on “done”.

Now go back to YouTube and click on the “add channel art” button. Now click on “select a photo from your computer”, then select and double-click on your channel art image from your computer. Now wait for it to fully upload and click on “select”. Make sure that your channel art is at least 2560 x 1440 pixels before uploading it.

Optimizing Your Branded Channel

Now click on the “about” tab to start optimizing your channel for search. Click on the “channel description” button to enter your channel description. Search engines will use the information in your description to rank your channel, so make sure to include your target terms, keywords and your website URL into your description.

Click on “done” once you’ve entered your channel description. Now click on the “Email” button and enter your business email address, then click on “done”. Now select your current location from the “location” menu, and then click on the “links” button to add your custom URLs.